Did you know that 75% of potential buyers say they prefer being shown around by the homeowner, rather than an estate agent?
They'd rather meet the homeowner face to face to ask them all the questions that an estate agent wouldn’t be able to answer.
So, to help you make the most out of each and every viewing, here's 6 tips for preparing your home & 4 for actually conducting them.
Preparing for your viewings
It isn't about you. It's about your house. Make yourself a cuppa - it's time to channel your inner Marie Kondo and sort through your clutter and belongings!
Be in the mind of the buyer. They need to be able to imagine themselves living in your home and that's hard to do if there's little space/too much personalisation.
- See it, store it, sorted. Consider storing unessential belongings elsewhere - at a friend's or partner's place or paying for storage. Lovespace are an affordable, easy example.
- Get those rubber gloves out. Cleaning seems obvious, but make sure it's a thorough as you can physically manage. You don't know where your potential buyers may look. They're not just looking for reasons to buy your home, they'll be looking for reasons not to as well.
- Your garden can add 20% onto the value of your home. So, don't ignore it! Brush up the front and back to make sure they're both presentable.
- First impressions count. It takes buyers around 30 seconds to make an initial judgement. Pay extra attention to the front of the house and the entrance too. A good first impression will set the tone for the rest of the viewing.
- It's the little things. And they make a huge difference. Invest in diffusers or plugins. Nothing too overpowering, but enough to create a fresh aroma. If you live on a busy parking road - give up your space for the viewing. I know it's sacred, but it really will help them envisage themselves living there.
Conducting your viewings
- Be as honest as you can with answers. Even if it's a bit of an awkward one - it's better you're upfront now than the buyer finding out that you weren't truthful later.
- Research potential questions they may ask. The more informed you are, the less on the spot you'll feel if they ask you a tricky question. Don't forget, the Settled support team are always there if you want to prepare answers.
- It's okay if you don't know. Again, just be honest! The beauty of Settled is that you can chat directly with buyers - even after the viewing. So, you can say you'll look into it for them and get back to them. Easy.
- It's a home, not a house. Here's a great viewing example we've had from a Settled customer: When showing the buyer round her home, the homeowner told her favourite memory that happened in each room. It was a bit of fun and the buyer loved it so much, they made an offer!
I hope this has helped, but as always, the Customer Success team are here for whatever you need. So, do get in touch with any questions or advice: